Chuu wins lawsuit against Blockberry Creative

On June 27, the Korean Supreme Court dismissed Blockberry Creative’s appeal against a previous verdict ruling in Chuu’s favour in a lawsuit between the two parties. The Supreme Court confirmed the invalidity of Chuu’s previous contract with the agency once more, and dismissed its appeal without trial.

Former LOONA member Chuu has finally won her lawsuit against her former agency Blockberry Creative regarding the validity of her exclusive contract, which was under dispute due to profit settlements. 

Chuu first filed a lawsuit against the company in January 2022, after which courts granted her a provisional injunction to suspend her exclusive contract with it. The singer was notably absent from LOONA’s activities in the following months, though the label cited scheduling conflicts at the time.

The decision to reject the agency’s appeal means that unless there are specific legal grounds, such as illegality in the lower court’s ruling, the case will not proceed to trial again. Chuu initiated the lawsuit against Blockberry Creative in December of 2021 amidst conflicts over profit settlements.

In November that year, Blockberry Creative announced that Chuu had been expelled from the girl group, alleging that the singer used “violent language” and abused her power over its staff. The singer responded with a brief statement on Instagram, saying that she had not “done anything shameful”.

In the initial trial, Chuu’s side argued that Blockberry Creative’s exclusive contract imposed excessive penalties, requiring payment of 3 times the expenses incurred by the agency upon contract termination plus 15% of estimated revenue from entertainment activities as compensation. The court ruled in favor of Chuu, rejecting Blockberry’s assertion that her subsequent activities and signing with another agency, ATRP, invalidated the contract. 

Chuu is currently promoting her second solo mini-album Strawberry Rush, which arrived earlier this week. In support of the release, she will also be heading on a tour in the Americas next month.

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